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MS. VIVA LAS VEGAS 2025

Beauty Pageant

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What You'll Win

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The glitz and glamor of Las Vegas are set to shine even brighter this year with the Ms. Viva Las Vegas Beauty Pageant, a dazzling event where, for the first time ever, all contestants will be employees of the city's iconic hotels. From Ms. Bellagio to Ms. Venetian, these stunning and impressive women will step out from behind the scenes to dazzle the world with their charisma, grace, and charm. As they strut down the runway, the spotlight will not only highlight their beauty but also their dedication and hard work that make the magic of Vegas possible.

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This groundbreaking pageant promises an electrifying blend of elegance and showmanship, celebrating the vibrant heart of Las Vegas like never before.

THE PAGEANT WINNER: Not only will you be crowned Ms. Viva Las Vegas 2025 but you will receive all the accolades and opportunities  the city will be throwing your way! And, to help you take advantage of those opportunities, you'll get a 2025 Tesla courtesy of Tesla of Las Vegas.

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2ND RUNNER UP will receive a full dinner party package . You’ll have the Shangra La Lounge reserved for you and 20 guests, complete with a private bar and a full buffet. You’ll get a two-night stay in a Resort King Suite and a full day spa treatment Courtesy of The Foundation Room at Mandalay Bay.

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1ST RUNNER UP will need to be prepared to take on the role as the new queen of Las Vegas should we need her. But only after she gets back  from her all-expense paid Tropical Vacation courtesy of Vegas Travels.

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The Reigning Ms. Viva Las Vegas

Malea is a giver. She currently juggles parenting and her career  as  home health care professional working solely with veterans in the last years of their lives. She has become an integral part of our mission at P.A.T.H.S. Project by serving on our board as a Outreach Coordinator.

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Connect with her on Instagram

Malea Martone

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About

About Us

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The Pageant was established in 2024, by a local Vegas resident and entrepreneur.

He realized the true princesses of Las Vegas go largely unrecognized while contributing the most to what

makes Las Vegas famous. He decided that the time to bring these women out from behind the scenes was

long overdue.

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The Ms. Viva Las Vegas Beauty Pageant, Is a Fundraising Branch of PATHS Project.

We raise money to bring much needed personal development and training programs to facilities and agencies that service the at-risk teen community.

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We also give the women in the hospitality industry of Las Vegas, opportunities outside of their immediate position, through our local network of relationships across fashion, entertainment,

and retail.

Our Pageant encourages the women who are often overlooked and sometimes even considered decor of the Las Vegas glamor, to branch out, challenge themselves and strive for more, and essentially embody the organization's mission of becoming the best possible version of themselves.

How it Works

Compete
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# 01

How the pageant works

We want to welcome you to the Ms. Viva Las Vegas Family. Before you can be named the finalist that represents your respective hotel, we have to determine that the people believe you are the best candidate for the job. So we hold the preliminary pageant.

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The preliminary pageant is a people's choice election.

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  1. Register by clicking the button on this page

  2. Create your profile (choose your best photos)

  3. ​Share your link with friends and family, on your Social media pages and anywhere else you want.

  4. Encourage as many people as you can to vote for you.

  5. ​The Registrant with the most votes from each hotel becomes the finalist that represents that hotel in the Live Pageant! We wish all of you the best of luck and remember, whether you win or not, you're already a Queen!

# 02

Conditions of Becoming a Contestant

We want as many ladies as possible to have a chance to compete in our pageant. in order to make that as easy as possible, we've decided on only 2 conditions;

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1.  Registrant must be 21 to enter

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2.  Registrant must  be currently employed at and/or by the hotel they wish to represent

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# 03

Expectations of Contestants

During the preliminary voting we consider each registrant to be a representative of the pageant, therefore we’d appreciate it if you would conduct yourselves with grace and poise and remember that what you do to get votes reflects on Ms Viva Las Vegas as whole.

# 04

Benefits of Competing

​1.Personal Development

​Confidence and Self-Esteem

Pageants often push contestants outside of their comfort zones, helping them build self-confidence through public speaking, interviews and performances.​

Communication Skills

Contestants hone their ability to articulate thoughts clearly during interviews, which can be valuable in professional settings.

Poise and Etiquette

Participants learn to carry themselves with grace and dignity, which can enhance their overall personal presence

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​2. Networking Opportunities

​Industry Exposure

Contestants often meet professionals in fashion, media, and entertainment, which can open doors for future opportunities.​

Friendships and Connections

Pageants bring people from different backgrounds together, fostering friendships and even more networking opportunities.

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​3. Career Advancement

​Professional Visibility

Competing in high profile pageants can lead to modeling, acting  and public speaking opportunities.​

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​4. Charity and community involvement

​Philanthropy and Advocacy

The Ms Viva Las Vegas Pageant emphasizes social responsibility, by encouraging contestants to get involved with P.A.T.H.S. Project and our associated non-profits.​

Platform and Advocacy

Contestants can use their pageant platform to raise awareness for causes they are passionate about, gaining visibility for important issues.

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​5. Physical and Mental Discipline

​Fitness and Health

Competing in pageants pushes many contestants to focus on physical fitness, developing a healthier lifestyle through exercise and nutrition.​

Mental Resilience

The pageant process, from preparation to competition, teaches persistence, resilience, and the ability to handle pressure.

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​6. Public Recognition

​Boost in the Visibility of Your Personal Brand

Winning, or even participating, in pageants can result in increased public recognition, media coverage and future opportunities.​

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# 05

Requirements of the Winner

  • Empower and mentor others.

  • Promote  beauty pageant and brand (& winning hotel).

  • promote charity through fundraising and volunteering in our community.

  • Conduct themselves in a way that reflects positively on our city.
     

  • participating in speaking engagements, performances and appearances at community events.

  • advocate for PATHS Project

  • Promote  beauty pageant and brand (&winning hotel).

  • promote charity through fundraising and volunteering in our community.

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Pageant Itinerary

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Day 1

The Red Carpet Cocktail Party an opportunity to meet judges,   partners, influencers, VIPs, and all contestants

Day 2

Opening dance number, live auction, swimwear runway walk, raffle, evening wear walk/question, crowning

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Become Our Partner

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Partnering with The 2025 Ms Viva Las Vegas Beauty Pageant can offer numerous benefits for companies and organizations. Here’s a list of potential advantages:

Partners
  1. Brand Visibility

  2. Targeted Marketing

  3. Public Relations and Corporate Social Responsibility (CSR)

  4. Networking Opportunities

  5. Increased Sales and Lead Generation

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  1. Content Creation and Storytelling

  2. Brand Loyalty and Affinity

  3. Market Research and Feedback

  4. Competitive Advantage

  5. Long-Term Brand Positioning

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Choreographer Spotlight

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Award-winning producer and choreographer Jennifer Romas is thrilled to bring her expertise to our stage. She has created, choreographed and starred in multiple shows up and down the Las Vegas Strip including EXXITE and SEXXY, She’s also been Seen on Real Housewives of Orange County The Weekend in Vegas as well as other film and TV appearances. We are flattered to have her be a part of our performance. She is going to put together a dance number for our contestants that is worthy of any stage in Las Vegas!

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Become a Queen

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